Denver Broncos quarterback Tim Tebow, in the middle of a noteworthy second season in which he has lead his team to a 5-1 record since taking over as starter, will be featured on the cover of the premiere issue of NFL Magazine, which will be available at a newsstand or bookstore near you on Dec. 13 ($4.99).
The issue was scheduled to feature Carolina QB Cam Newton on the cover. Tebow supplanted him because he has become a bigger story.
“Tim Tebow is current. He’s a talking piece. You love him or you hate him,” Mike Dunphy, publisher and editor of NFL Magazine, told the Associated Press. “What better relevant topic than Tim Tebow?”
What better way to sell a ton of copies of your inaugural issue?